Archive for the 'Reusability 2.0' category
“My belief is that very few people go to work to do a bad job. I’d say that 98% of people who go to work want to do a great job.” - John Catlin, CEO, TACTICS Consulting
A portion of the November 6th webinar, Reusability 2.0: Simplifying Compliance Training, included a discussion between Catlin and panel host Cushing Anderson, VP of HR for IDC, on how to make it easy for employees to do their jobs well.
If more than one person is involved in a project, politics happens. It’s inevitable. But for all that calling something ‘political’ is supposed to be derogatory, there’s no need to dread it.
Bryan Chapman addressed this issue in a webinar discussion on reusability 2.0, where the topic centered around the getting learning content management and enterprise content management working together. One of the audience members wanted ideas on how to handle the political aspects of unifying people, processes and systems to get everyone working together. From Chapman’s response:
So … you’re implementing a learning content management system? Not the easiest of projects these days.
In most organizations, the embryonic stage of learning content management implementation is bound to face the usual host of change management issues. From reusable learning object skeptics to sophisticated learning producers used to a different design and development mode, here are a few characteristics you’ll want to look for in your core implementation team members. Encouraging these traits can overcome obstacles before they do you in:
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Your choices in social and CRM technology are important, as Jay Deragon notes, because customers’ expectations are increasingly set by the social media paradigm. How will you make them?
There’s a definite ‘feel’ that social media and web 2.0 relations tend to have, so it’s important that the implementation team have people on board who understand the communication culture that customers are increasingly insisting on.
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When I was a kid, Mom explained to me that Elvis’ music and dance moves had once been considered scandalous.
Elvis!? Elvis impersonators officiate weddings. His music has joined that category of cultural artifact that’s now considered suitable for all ages. If he were performing on American Idol today, he would offend exactly none of the show’s faithful audience. For mainstream America, Elvis is establishment now.
Which is exactly how it should be in a culture that’s responsive to change.
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We were recently able to talk with both Elliott Masie and Dr. Conrad Gottfredson about informal learning, multichannel publishing and performance support for the Xyleme podcast series.
Challenge and Need
Gottfredson said that it was the job of learning professionals to support learners throughout their journey, and has identified five key moments of need where they require support. He started by listing the two traditional points of need; when learning new information and when building on past learning. He then added three additional stages where learners often need on-demand information and assistance; applying and remembering what they’ve learned, troubleshooting and resolving problems, and when facing change.
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I recently spoke with Elliott Masie in advance of Learning2007, which is coming up in Orlando later this month. Elliott was kind enough to allow me to record a podcast with him which you can listen at:
http://www.learning2007.com/podcasts/supplier-podcasts/xyleme.html
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I just returned from London where I had an amazing couple of days learning more about Reusability 2.0!
I started at the NetDimensions User Conference, where I had the opportunity to give a presentation about Learning Content Management and Reusability 2.0 (thank you Jay Shaw for inviting me). My presentation followed one by John Catlin, CEO of Tactics Consulting, who had spent the hour before me discussing the case for reusable content. John and his firm have a wealth of experience with single source content development and reviewed his work at several of clients in Australia who they had helped successfully implement reusable content solutions. He explained the “why “and I got to follow with the “how” (Xyleme LCMS). John really made my job a lot easier. And the funny part is, while John and I met briefly about year ago, I hadn’t spoken to him since and didn’t know what he was going to present. Thank you John for preceding me!
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After the question, “Will reusable learning objects work?”, the next most frequent question is ,“Will this require big changes for my instructional designers, writers and SMEs?”
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Single Source Authoring using XML for Multi-Channel Publishing has been proven in many industries to significantly reduce content development costs, save time and improve quality. What is different and unique about developing learning content is the additional complexity of several learning standards (SCORM for example). In our world, dealing with drag and drop activities, animations and course sequencing are much harder than simply transforming content from print to the web.
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